BI Blog

White Label Market Research for Marketing Agencies

Pitch in three days. Where’s our insight?

Who on our team has time to research this?

Outsourced research partner for agencies in 7 markets

White label market research for marketing agencies

Your client wants evidence. Our analysts do the research. Your name goes on it.

Can we back this strategy with real data?

Will this research eat our margin?

  • NDA before work starts
  • Scoped within 1 business day
  • Fixed price from $1,500

Did you know?

  • of strategists say strategy is at a crossroads

  • say strategy is treated as expendable when budgets tighten

  • conduct in-person research at least monthly

    In 2025: 35%

Sources: WARC, The Future of Strategy 2025 (80%, 62%; 1,127 strategists, October 2025) and 2026 (23%; 489 strategists, October 2026).

Clients still expect evidence. Fewer strategists are gathering it first-hand.

Sound familiar?

  • Pitch on Friday. No category data.

    What we deliver

    A market and industry brief.

  • Client asks: where did this number come from?

    What we deliver

    Sourced, cited findings.

  • The RFP asks for a market size.

    What we deliver

    TAM, SAM, SOM, method shown.

  • Campaign refresh. No competitor audit.

    What we deliver

    A full competitor audit.

White label market research, not resold software

Many white label offers resell software. This is analyst research.

White label reseller tool

What you get
Dashboards of existing metrics
Who builds it
Software on a data feed
Confidentiality
Shared software, not client-specific
What your client sees
A reskinned dashboard

White label research partner

What you get
Original research on your client’s question
Who builds it
Analysts running primary and secondary research
Confidentiality
Scoped and delivered under NDA
What your client sees
A report under your name

Outsourced research for marketing agencies, presented as your own

Research by BI Company

Trends, drivers and players in your client’s category. See market intelligence.

Positioning, messaging and gaps across rivals. See competitor analysis services.

Recruitment and fieldwork with B2B audiences: interviews, surveys, focus groups and HCP studies.

TAMSAMSOM

A market size your client can defend. See market sizing and TAM SAM SOM research.

123

Published sources, checked and cited.

Illustrative. Built to your template, including research for pitch decks.

White label research in four steps

  1. Day 0

    Share the brief

    Question, deadline, format. The client’s name can stay out.

  2. Within 1 business day

    Scope, price, NDA

    Fixed price back to you. NDA signed before work starts.

  3. Focused brief: typically 5 to 10 business days

    Analysts do the research

    Primary and secondary research under NDA. Timing depends on scope.

  4. Your name on it

    You present it

    Unbranded, or co-branded if you prefer.

Research partner for marketing agencies in 7 markets

  • Who competes with us beyond rankings?

    What context should shape the content plan?

  • Does the audience justify a new channel?

    How do buyers here decide?

  • How does this community talk about the category?

    Where does the brand come up?

    Newer niche for us: you would likely be an early client.

  • Would an analyst back what the AI recommended?

    Where is the sourced evidence?

    Newer niche for us: you would likely be an early client.

  • What must this pitch prove?

    Does the market size survive what investors check in a TAM SAM SOM?

Serving agencies in

  • United States
  • United Kingdom
  • Canada
  • European Union
  • United Arab Emirates
  • Saudi Arabia
  • Australia

Market research outsourcing vs a full-time hire

Capacity when a brief needs it. No salary when it does not.

Illustrative, not data

Pitch monthPitch monthPitch month
  • Research demand
  • Full-time hire: paid every month
  • Outsourced: paid per project
  • In-house: fixed cost, idle months
  • Freelancer: NDA uncertain, availability varies
  • BI Company: fixed price, NDA, deadline

One fixed price, known before you quote

From $1,500

Fixed per project, scaled to scope

  • Agreed before work starts
  • No retainer required
  • Ongoing work available
  • NDA included

Build it into the scope you quote your client.

Reply within one business day

White label research FAQ

Can this stay fully white label?

Yes. NDA before work starts, and the deliverable carries your agency name, unbranded or co-branded.

How fast can you turn around a pitch brief?

Scoping within one business day. A focused competitive or market brief typically takes 5 to 10 business days, depending on scope.

Is this a white label reseller platform or SEO fulfillment service?

No. This is white label market research for agencies, done by analysts. We do not run campaigns, resell software or build dashboards.

Do you work with SEO, paid media, Reddit or AI marketing agencies?

Yes. We tailor market research for digital marketing agencies to each niche. Reddit and AI marketing are newer for us, and we say so upfront.

Can you run primary research with B2B audiences?

Yes. We handle recruitment and fieldwork for B2B interviews, surveys and focus groups, including studies with healthcare professionals (HCPs).

Do we need a retainer?

No. Every project is fixed price, from $1,500. Ongoing research support for marketing agencies is available, never required.

Do you work with agencies outside the US?

Yes. We provide outsourced research for marketing agencies in the US, UK, Canada, the EU, the UAE, Saudi Arabia and Australia, delivered remotely.

Got a brief? Client name optional.

Related services

Send us your client’s brief

Scope and a fixed price within one business day. NDA before work starts. Client name optional.

Contact BI Company