YOU might agree with this: There is ONE most important thing which keeps you ahead of your competitor, that is Effective Market Research. Here is the thing… AND we have a firm belief in it. If your competitors can do it then YOU CAN DO BETTER, NOTHING LESS. Exactly for this purpose BI team prepared for you TOP-5 best tools to analyze your competitors online.
Semrush is one of the most versatile, convenient, and popular tools for effective market analysis. A wide range of criteria by which you can compare competitors allows you to very accurately assess your market. Semrush has a simple interface and is quite easy to use and can also greatly simplify your search for information.
The price ranges from 119$ to 449$ per month. But for the first outlook of your competitor’s free version will be enough for you.
Semrush has over 470K active users and it is so popular due to the ability to analyze almost any domain on the market. Most other tools have wide black areas in those terms.
The main functions of Semrush are:
Similarweb is also one of the leaders among competitor analysis tools. This tool is famous for its simple design and website traffic sources information. The information is presented as a special dashboard for a more efficient perception of information. All the most important search criteria are immediately collected in one presentation.
SimilarWeb is very easy to use and is a favorite for many researchers.
Price range from 199$ to 799$ per month and the free version is available too. SimilarWeb has 2,718 customers.
The main functions of SimilarWeb are:
Ahrefs is a software that helps you to research your competitors, their rankings, and a lot of other website traffic information very effectively. This tool also analyses blogs’ performance on the website.
Their motto is “First do it, then do it right, then do it better.” Ahrefs is a little bit less popular than its competitors but the strength of it is receiving detailed information on each section aside from a general overview.
Price range from 199$ to 799$ per month and the free version is available too.
The subscription price ranges from 99$ to 999$ for the full package and the free version is available too.
The main functions of Ahrefs are:
SpyFu is an online platform that allows you to accurately analyze the competitor and the market and provides maximum information. Most of all, this option is suitable for analyzing the advertising campaigns of your competitors, as this tool collects a large amount of data from all sources and gives the most accurate result that can compete only with the Facebook ads library.
The price for a subscription to the site ranges from 8$ to 79$ per month and a free version to try it out is available.
The functions tools of SpyFu are:
Buzzsumo is a perfect option for social media and content analysis. Buzzsumo keeps track of competitors’ top-performing posts, key post metrics and determines which social platform performs best. BuzzSumo’s competitor research feature gives you insight into competitors’ social media performance, the networks they share their content on, and how your content compares to theirs. You will find out which content is the most successful, competitor’s best weekday to post, and even what reactions have they received in comments from readers on average.
You can get 10 free analyzes per month or pay for the online platform from 99$ to 299$ as a monthly subscription month.
The company serves more than 3,400 customers and 3,00,000 users around the globe.
The main functions of BuzzSumo are:
We hope we convinced you that there are plenty of options on the market to get to know your competitors without actually talking to them. Both are free and paid.
Weather you will do it with our help or by yourself, make sure you clearly identify the market and competitors, analyze only comparable metrics, and always take into account the size and the budget of the company to get clear benchmarks.
At Business Intelligence we gather and analyze your company’s market and customers. And we make sure you are hitting the SWEET SPOT when marketing your products or services. We help businesses like yours with Data-Driven decision-making that takes them on a journey to become the market leader.
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